Browsing by Author Liem Viet Ngo
Showing results 4 to 9 of 9
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Issue Date | Title | Author(s) |
---|---|---|
2022 | How brand innovativeness generates positive word of mouth | Pham Hung Cuong |
2022 | Impacts of crisis emotions on negative word-of-mouth and behavioural intention: evidence from a milk crisis | Oanh Dinh Yen Nguyen |
2023 | Less is more! A pathway to consumer's transcendence | Trang Thi-Thuy Duong |
2023 | Less is more! A pathway to consumer?s transcendence | Trang Thi-Thuy Duong |
2020 | Mindfulness and job performance: does creativity matter? | Liem Viet Ngo |
2019 | Turning brand credibility into positive word-of-mouth: integrating the signaling and social identity perspectives | Jake An |