Poor working environment in Hardline Sector at Aeon Mall Tan Phu Celedon

Abstract

According to research report of EU – Vietnam Business Network (1), Vietnam’s retail industry is the prosperous market which attract many different domestic and international companies to invest and develop in there. However, the biggest challenge facing employers in this industry is the high turnover rate of employees, even turnover is an issue that both businesses and workers are not expecting. Ideally, Hai Van (2) reported, 20% of workers said that candidates’ did not have enough obligation and the high turnover rate are the biggest challenges, with 49 per cent claiming that candidates are easily effected when they have offers from another company. Today, AEON Group is one of the largest retail companies with impressive linkage scales and performance in Japan as well as in other countries. AEON Vietnam Co., Ltd. opened the first shopping center "AEON MALL Tan Phu Celadon" with the largest scale in Ho Chi Minh City on January 11, 2014. This shopping center will be the third country after Malaysia and China to mark AEON's emergence as a large-scale shopping mall. However, one of the most difficult challenges that AEON Tan Phu Celadon has to confront one of the hardest problems which are how to maintain a permanent human resource. Spending a lot of time and money training a quality team and keeping them motivated in a stressful working environment is not a simple challenge. In addition, talents are often attracted to some other attractive offers, along with better remuneration. This issue not only increases the personnel cost of the enterprise but also reduces the business efficiency and even leads to the lack of and weak personnel that can "destroy" the business. If this problem continues, it will adversely affect the business, as well as the image of the company. Therefore, it is necessary to analyze each influencing factor, assessing the risk of each of those factors to each employee, right from the time of recruitment to the appropriate and appropriate measures. Starting from the above, I decided to choose the topic “Poor working environment in Hardline Sector at Aeon Mall Tan Phu Celedon” which is topic for my thesis. Since then, propose some solutions to reduce poor working condition and improve the situation in Hardline Sector.