Browsing by Subject Artificial intelligence


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Showing results 1 to 20 of 22  next >
Issue DateTitleAuthor(s)
2025AI adoption: a new perspective from accounting students in VietnamHung Quang Bui; Quyen Thi Bao Phan; Ha Thanh Nguyen
2025Ai customer engagement, and purchase intention A gen Z perspective in online cosmetics shoppingTrang Nguyen Thi Dai; Thi Doan Kim; Nhi Hoang Chau; Tra Le Nguyen Thanh Tra; Tram Nguyen Ngoc Bich; Quynh Pham My
2024Appraisal model on how accounting data analytics impacts public sector sustainability reportingPham Quang Huy; Vu Kien Phuc
2024Business environment and adoption of AI: Navigation for internationalization by new ventures in emerging marketsMoayad Moharrak; Nguyen Phong Nguyen; Emmanuel Mogaji
2023ChatGPT for (finance) research: The Bananarama conjectureMichael Dowling; Brian Lucey
2025Closing the intention–behavior gap the role of ai-enabled personalization in promoting sustainable fashion consumption among Vietnamese youthChu Chung Cang; Tran Mai Dong
2020Diversification in the age of the 4th industrial revolution: the role of artificial intelligence, green bonds and cryptocurrenciesHuynh, T.L.D.; Hille, E.; Nasir, M.A.
2024Factors affecting customer engagement and brand loyalty in Vietnam FMCG: the moderation of artificial intelligenceHoàng Cửu Long
2024Factors affecting customer engagement and brand loyalty in Vietnam FMCG: the moderation of artificial intelligenceHoang Cuu Long; Luc Tan Phan
2021From E-budgeting to smart budgeting: Exploring the potential of artificial intelligence in government decision-making for resource allocationDavid Valle-Cruz; Vanessa Fernandez-Cortez; J. Ramon Gil-Garcia
2025From employee–ai collaboration to career sustainability: Exploring the roles of ai trust, approach motivation, and avoidance motivationHoàng Ngọc Hùng
2025The impact of artificial intelligence on GenZ’s customer engagement and purchase intention: evidence from cosmetics online shopping in Ho Chi Minh CityĐoàn Kim Thi
2023The influence of artificial intelligence on express delivery in post-Covid-19 pandemicLê Cẩm Hà
2025Insight into how legal and ethical considerations of artificial intelligence enhance the effectiveness of cyber forensic accountingPham Quang Huy; Vu Kien Phuc
2025Khám phá các yếu tố ảnh hưởng đến việc áp dụng trí tuệ nhân tạo của sinh viên kế toánHoàng Trúc Quỳnh
2025Leveraging artificial intelligence and blockchain in accounting to boost ESG performance: the role of risk management and environmental uncertaintyNha Minh Nguyen; Malik Muneer Abu Afifa; Vo Thi Truc Dao; Duong Van Bui; Hien Vo Van
2021Managers' understanding of artificial intelligence in relation to marketing financial services: insights from a cross-country studyEmmanuel Mogaji; Nguyen Phong Nguyen
2024Nghiên cứu tác động của trí tuệ nhân tạo và vốn tâm lý đến sự gắn bó công việc và hiệu suất công việc của nhân viên trong các ngành dịch vụ tại Thành phố Hồ Chí Minh, Việt NamVõ Thị Thu Thảo
2025Pathways of SME globalization: unveiling the role of niche market leadership and intelligent cloud-based accounting information systemPham Quang Huy; Vu Kien Phuc
2023A study of artificial intelligence service performance on job performance in the information technology industry: the mediating roles of job engagement and employee creativityLam Thi Hoang Anh