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Browsing by Subject
Augmented Reality
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Showing results 1 to 6 of 6
Issue Date
Title
Author(s)
2025
Beauty filters and consumer purchasing understanding the impact of ar makeup on female shopping habits in Ho Chi Minh City
Trần Mẩn Anh
2024
Does The Availability Of Augmented Reality Technology Over Retail Platforms Increase Customers' Willingness To Pay More?
Nguyễn Thế Bảo Chi
2024
Enhancing customer value co-creation in the beauty industry through augmented reality (ar) technology
Tô Bích Thúy
2023
Impact of augmented reality technology on purchase intention through sensory marketing and personalization in the sneaker market
Lâm Quang Tùng
2024
Research on the impact of augmented reality (AR) technology on the intention to purchase cosmetics: A case study of students in the Ho Chi Minh city
Trần Thị Ngọc Thảo
2024
When education meets augmented reality: the research of UEH college of technology and design students’ intention to use augmented reality (ar) in the learning process
Mai Ngọc Đoan Trinh
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