Browsing by Author Luis F. Martinez

Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
2026AI Personalization and Psychological Response: Examining the Role of Obsession and ReactanceNgoc Bich Do; Minh-Duyen Bui; Duc Hoang; Luis F. Martinez
2025Managing trust and fatigue in social media consumption: a strategic perspective on discontinuance intentionNgoc Bich Do; Duc Hoang; Hai‑Ninh Do; Luis F. Martinez