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Browsing by Author Bùi Nguyễn Mai Trâm
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2025 | Unveiling the Impact of Signals from Livestreaming on Impulsive Buying: A Dual Approach Using Signaling and Social Exchange Theories | Bùi Nguyễn Mai Trâm |
