Browsing by Author Dr. Le Thi Hong Minh

Showing results 1 to 5 of 5
Issue DateTitleAuthor(s)
2024Enhancing the customer experience on online travel agencies in Ho Chi Minh CityPham Nguyen Thanh Nam
2024ESG Advertising in building brand equity: a crucial development trendNguyen Nang Quoc Bao
2024Factors influencing trust and purchase intention in live streaming: the moderating effect of product typeNguyen Dang Yen Nhi
2023Unveiling the halo effect: investigating the impact of organic labels on consumer behavior within the organic cosmetics segmentDo Thi Thanh Thuy
2023Using the herd behavior as a matrix to encourage green consumption in Ho Chi Minh City, VietnamTran Thi Thuy Hang
Showing results 1 to 5 of 5