Browsing by Author Emmanuel Mogaji

Showing results 1 to 12 of 12
Issue DateTitleAuthor(s)
2023B2B brand positioning in emerging markets: Exploring positioning signals via websites and managerial tensions in top-performing African B2B service brandsEmmanuel Mogaji; Mariachiara Restuccia; Zoe Lee; Nguyen Phong Nguyen
2023Beautiful Black British brand: exploring intersectionality of race, gender, and self-branding of Black British sportswomenEmmanuel Mogaji; Nguyen Phong Nguyen
2024Business environment and adoption of AI: Navigation for internationalization by new ventures in emerging marketsMoayad Moharrak; Nguyen Phong Nguyen; Emmanuel Mogaji
2024Commuter-to-Commuter interaction's impact on travel satisfaction and wellbeing for commuters with disabilitiesEmmanuel Mogaji; Ogochukwu Ugboma; Temitope Farinloye; Nguyen Phong Nguyen; Adeyemi Oginni
2024The dark side of FinTech in financial services: a qualitative enquiry into FinTech developers’ perspectiveBrinda Sampat; Emmanuel Mogaji; Nguyen Phong Nguyen
2024Empowering women agriculture entrepreneurs: banks' role in achieving sustainable development goalsTomisin Adefare; Ogechi Adeola; Emmanuel Mogaji; Nguyen Phong Nguyen; Stephen Alaba Mogaji
2024Evaluating the emergence of contactless digital payment technology for transportationEmmanuel Mogaji; Nguyen Phong Nguyen
2023Exploring interactions between commuters with disabilities and transport service providersEmmanuel Mogaji; Nguyen Phong Nguyen
2024High street banking on the app: branding strategies of traditionally-driven neobanksEmmanuel Mogaji; Nguyen Phong Nguyen
2021Managers' understanding of artificial intelligence in relation to marketing financial services: insights from a cross-country studyEmmanuel Mogaji; Nguyen Phong Nguyen
2024Tomeito or Tomahto: Exploring consumer's accent and their engagement with artificially intelligent interactive voice assistantsPraveen Kumar Sattarapu; Deepti Wadera; Nguyen Phong Nguyen; Jaspreet Kaur; Sumeet Kaur; Emmanuel Mogaji
2023Transport and mobility decisions of consumers with disabilitiesEmmanuel Mogaji; Genevieve Bosah; Nguyen Phong Nguyen
Showing results 1 to 12 of 12