Browsing by Author Hoang Thu Hang

Showing results 1 to 4 of 4
Issue DateTitleAuthor(s)
2024Blockchain technology applications in retail branding: Insights from retailers in the developing worldHoang Cuu Long; Do Thi Hoang Mai; Quang Truong Huy; Hoang Thu Hang
2023Branding in higher education: a bibliometric analysis and research agendaLe Quynh Hoa; Hoang Thu Hang; Nguyen Ninh
2024Building employee adaptability through playful work design and ambidexterity: a self-regulated mechanism to adapt to service industry uncertaintyHoang Thu Hang
2022Customer brand co-creation on social media: a systematic reviewQuynh Hoa Le; Luc Phan Tan; Hoang Thu Hang
Showing results 1 to 4 of 4