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Browsing by Author Hung Thanh Tang-Le
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2024 | Effects of Product Transformation Salience on Green Brand Coolness and Green Purchase Intentions in Vietnam: Consumer Traceability Knowledge as Moderator | Truc Thanh Le; Hung Thanh Tang-Le |
