MENU
Login
Browsing by Author Nguyen, O.D.Y.
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2020 | Not all experiential consumers are created equals: the interplay of customer equity drivers on brand loyalty | Cuong, P.H.; Nguyen, O.D.Y.; Ngo, L.V.; Nguyen, N.P. |
