Browsing by Author Nguyen T.M. Trang

Showing results 1 to 5 of 5
Issue DateTitleAuthor(s)
2011Enhancing relationship value between manufacturers and distributors through personal interaction: Evidence from VietnamNguyen Dinh Tho; Nguyen T.M. Trang
2011An Examination of Selected Marketing Mix Elements and Brand Relationship Quality in Transition Economies: Evidence From VietnamNguyen Dinh Tho; Nguyen T.M. Trang
2011Firm‐specific marketing capital and job satisfaction of marketers: evidence from VietnamNguyen Dinh Tho; Nguyen T.M. Trang
2012Psychological capital, quality of work life, and quality of life of marketers : evidence from VietnamNguyen Dinh Tho; Nguyen T.M. Trang
2011The WTO, marketing and innovativeness capabilities of Vietnamese firmsNguyen Dinh Tho; Nguyen T.M. Trang
Showing results 1 to 5 of 5