Browsing by Author Simon Pervan

Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
2024Digitalization strategy adoption: The roles of key stakeholders, big data organizational culture, and leader commitmentNinh Nguyen; Thac Dang-Van; Tan Vo-Thanh; Hai-Ninh Do; Simon Pervan
2025Influence tactics and marketing channel relationship managementThac Dang-Van; Ninh Nguyen; Simon Pervan; Hoang Viet Nguyen; Muhammad Abid Saleem
Showing results 1 to 2 of 2