Browsing by Author Truc Thanh Le

Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
2024Effects of Product Transformation Salience on Green Brand Coolness and Green Purchase Intentions in Vietnam: Consumer Traceability Knowledge as ModeratorTruc Thanh Le; Hung Thanh Tang-Le
2023The Role of perceived entrepreneurial passion on creativity: A study of Vietnamese social venturesTruc Thanh Le; Widya Paramita; Tran Ha Minh Quan; La Anh Duc