Ineffective salesforce in Improving Quality Worker Life Joint Stock Company (IQWL JSC)

Abstract

"Not achieving sales targets" is considered a major concern for all most businesses, in particular for service companies. By utilizing a wide range of current technology to generate convenient services, services companies are continually modernizing, enhancing customer utility as well as attracting more potential customers in order to push their sales revenue. However, technology is just the enhancing factor, the quality of employees especially salesforce remains fundamental to the performance of services ' s company because salesforce is considered as the connection between clients and the company. In reality, an unprofessional trained salesforce is the largest concern in IQWL JSC. This prevents the new salespeople is unable to satisfy tasks requirement on time while the experienced salesforce is stuck in attracting potential customers. The quality of service to convince customers to purchase products will decrease which affect the sales revenue. This research wants to give effective ideas for promoting the quality of salesforce in order to help the core business activity of IQWL will be more grown from there. It is also expected to reduce its company cost and boost IQWL's sales revenue. Furthermore, the training policies will also be interested and enhanced for IQWL's employees.