Title: | Solutions for poor demanding forecast in E-chem Vietnam |
Author(s): | Nguyen Thi Hong Thu |
Advisor(s): | Dr. Nguyen Phong Nguyen |
Keywords: | Demanding forecast |
Abstract: | The research includes some important parts. Firstly, the researcher identify the problem through interview and theories, it is found that the poor demanding forecast. This main problems impacts on the competitive advantages of company such as: lead time, competitive price, shortage in product quantity for customers. Secondly, through some of the in-depth, focus group interview and theoretical framework, the researcher find some potential causes: Improper forecast method, Inaccurate input information, ineffective collaboration. Thirdly, there are solutions proposed and confirmed by the top managers of company and key person in making strategy and decided to choose incentive offer for customers. The cost for this solution is USD 7,074.37 including the preparation and estimated incentive amount for one month. The duration to executive this plan is four months including one month for prepration, three months for implementing and evaluation the result. |
Issue Date: | 16-Jul-2021 |
Publisher: | University of Economics Ho Chi Minh City; ISB (International School of Business) |
URI: | http://digital.lib.ueh.edu.vn/handle/UEH/61577 |
Appears in Collections: | MASTER'S THESES
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